Flag of Canada Canada School of Public Service Canada
 Français  Contact Us  Search  Canada Site  
 Home    FAQs    Sitemap    Archives  

Canadian ePolicy Resource Centre

 

 

e-Policy Resources

E-Commerce Policies

Electronic commerce is essentially traditional commerce carried out by means of information and communications technologies (ICTs). Items can be bought and sold using the Internet, hand-held electronic devices (e.g. cell phone), credit cards, the telephone, television, fax machine, etc. Electronic commerce over the Internet offers explosive growth potential: businesses are able to interact not only with suppliers, but also with consumers world-wide; consumers have access to potentially unlimited global array of products and services; and citizens can access governments directly. Global by nature, it also facilitates trade. E-commerce is an important opportunity for developing countries to increase their participation in the world economy and enhance their economic and social welfare.

The following section provides an overview of Canada’s domestic and international approach and resources to electronic commerce policy and strategy.

ELECTRONIC COMMERCE RESOURCES

Canada’s World-Leading E-Commerce Policy Environment

Electronic commerce is relatively new. Developed countries started to develop their electronic commerce (e-com) strategy in 1997-98. Canada has a world leading e-com policy environment, which is based on sound domestic policies and strong leadership in the international/multilateral forums (such as the WTO, OECD, APEC and FTAA) thus, ensuring consistency among global e-com policy approaches.

In September 1998, the government of Canada released the Canadian Electronic Commerce Strategy to encourage the development and use of electronic commerce. Developed in consultation with the federal, provincial and territorial governments, the private sector, consumers and public interest groups, the strategy sets forth the challenges and opportunities, the priority issues and an action plan. It is based on the recognition that the private sector has a key role in developing and expanding electronic commerce in Canada. The Government’s role is to provide a supportive and responsive policy environment for business and consumers. As such, the Canadian strategy addresses the following four key challenges:

1. Building Trust in Electronic Markets: Privacy, Security & Consumer Confidence

  • Cryptography – October 1998, the government of Canada announced Canada’s Cryptography Policy, which sets the rules for the use of cryptographic technologies in Canada and Canada’s international obligations. These technologies provide a foundation for establishing trust in electronic commerce because they safeguard information, protect communications and authenticate parties to transactions. Authentication is important to building trust because it can be used to identify participants in electronic communications and confirm that the information exchanged has not been altered. Since May 2001, the government has been working with the private sector, consumer groups and some provinces to define how authentication and certification services should develop in Canada. A set of high-level marketplace principles has been developed to guide the use of authentication services in Canada.

  • Privacy – April 2000, Bill C-6, Personal Information Protection and Electronic Documents Act (PIPEDA), Part 1. Part 1 of Canada’s PIPEDA is a law to protect all personal information collected, used or disclosed by private sector organizations in the course of commercial activity.

  • Consumer protection – November 1999, the government endorsed the Principles of Consumer Protection for Electronic Commerce for the protection of consumers shopping on-line. The principles were developed by the Working Group on Electronic Commerce and Consumers, a multi-stakeholder group composed of representatives of different industry sectors and consumers. In January 2004, the working group released the Canadian Code for Consumer Protection in Electronic Commerce, which establishes good business practice benchmarks for merchants conducting commercial activities with consumers on line.

2. Clarifying Rules for the Digital Marketplace: Legal, Policy & Regulatory Frameworks

  • E-Signature – April 2000, Bill C-6, Personal Information Protection and Electronic Documents Act, Parts 2 to 5. Parts 2 to 5 of PIPEDA recognize the use of electronic documents and signatures in government as legal alternatives to original documents and signatures. These parts enable federal departments, agencies and boards to offer Canadians an electronic alternative for doing business with federal institutions.

  • Tax neutrality – April 1998, following recommendations of its private sector committee on e-commerce, the Prime Minister of Canada stated Canada’s commitment to a technology-neutral approach to electronic commerce taxation which avoids Internet-specific taxes.

3. Strengthening Information Infrastructure: Networks and Technologies for E-Business

  • Standards – March 1999, the Telecommunications Standards Advisory Council of Canada (TSACC) approved a Standards Framework for Electronic Commerce, which establishes the reference point for future standards work by government and the private sector at the domestic and international levels. Covering the infrastructure, applications and business process components of e-commerce standards, the Framework underlines the importance of strengthening Canada’s presence in the global standards’ process.

4. Realizing the Benefits: Effective Adoption and Use

  • Public Key Infrastructure – May 1999, Policy for Public Key Infrastructure Management in the Government of Canada (Government PKI Policy). PKI enables the government of Canada to proceed with secure electronic commerce within government, with external clients and the general public. As government services and federal programs are increasingly being delivered on-line (Government On-Line), the use of PKI is critically important.

    In October of 1998, Canada hosted the first ever OECD Ministerial Conference on Electronic Commerce. Ministers adopted a global action plan that set the course for future work in such areas as consumer protection, privacy and authentication and taxation. Each country was encouraged to continue to pursue its domestic policy independently in these areas keeping in mind the baseline principals and goals adopted at the conference. The Conference conclusions outline a shared vision for global electronic commerce, the commitments and priorities of each party to implement that vision, and next steps.

    Each year, since 1999, the Canadian E-Business Opportunities Roundtable, now known as the Canadian e-Business Initiative (CeBI) has released a series of reports: Net Impact Study and Fast Forward. These reports provide an overview of the current state of adoption of e-commerce by SMEs in Canada and identify areas for improvement. Both have led to business and government developing favorable policies and strategies to further the adoption and effective use of e-com. CeBI is a voluntary private sector-led initiative providing advice to the government.

Trade Facilitation

  • Trade facilitation aims at sharing the benefits of e-commerce amongst all economies, regardless of their level of development. Canada is very active in promoting trade facilitation initiatives in intergovernmental organizations such as UNCTAD, APEC, UN/CEFACT or the World Customs Organization (WCO) where the simplification and harmonization of trade procedures is being addressed. Best practices for international business, procedures for facilitating trade, the development of norms and standards are part of the trade facilitation work and contribute to a secure open trade environment.

Emerging Issues

  • Unsolicited commercial e-mail (spam): Spam is an issue that relates to consumer and business confidence. Recent reports have predicted that by the end of 2004, Spam, often offensive, will constitute as much as 70% of global e-mails. The economic cost of spam, to the Internet carriage industry, to businesses using electronic communications and to individual users is alarming.

    Industry Canada is currently working with stakeholders to develop a joint industry-government action plan to curtail spam in Canada. The Canadian approach is based on the growing consensus that laws alone will not reduce the volume on unsolicited e-mail. Canada is also involved in various international fora, such as OECD and APEC to develop a common understanding of the issue and develop common approaches.

  • Identity theft and Phishing: Identity theft and identity fraud are terms used to refer to all types of crime in which someone wrongfully obtains and uses another person's personal data in some way that involves fraud or deception, typically for economic gain.

    Although identity theft is not a new problem, it is of particular concern in the electronic environment where considerable amounts of personal information may be passed or transmitted, collected and retained by organizations.

    Phishing attacks use “spoofed” e-mails and fraudulent websites designed to fool recipients into divulging personal information such as credit card numbers, account usernames and passwords, social insurance numbers, etc. By “impersonating” the trusted brands of well-known banks, online retailers and credit card companies, phishers try to convince recipients to respond to them and provide them with the personal information necessary to do financial transactions fraudulently or for identity theft.


ADDITIONAL ELECTRONIC COMMERCE RESOURCES
(alphabetical order)

Authentication

Electronic Commerce

E-Signature

  • Electronic Commerce Secretariat, Department of Justice Canada http://www.justice.gc.ca/en/ps/ec/index.html

  • Uniform Law Conference of Canada (ULCC) in drafting the Uniform Electronic Commerce Act (UECA). The UECA is similar to Part 2 of the Personal Information Protection and Electronic Documents Act, in authorizing governments to use electronic technology to deliver services and communicate with citizens.
    http://www.law.ualberta.ca/alri/ulc/eindex.htm

Government On-Line

Privacy

Public Key Infrastructure

Standards

 


Last Modified: 2008 - 05 - 06